CHALLENGE 3

User Entered Wrong Email Address

Scenario

The user entered the wrong email address to sign in to their account.

Challenge

Tell the user to enter the right email.

40 characters max.

Goal

Give the user a clear understanding of the issue, avoiding confusion over why they cannot proceed.

Considerations

Initially, I approached this challenge by considering two interpretations of this scenario:

• The user typed in an email address that is not tied to an account.

• There was an error in the email address format.

I thought this might merit two different error messages, with the second scenario triggering a more specific message if, for instance, the user omitted an @ symbol. (And this would first need to be discussed with the development team to ensure they could identify these errors.)

However, I realized that the user could then also receive the first scenario message after fixing the email format if that address was not linked to an account. Two potentially different error messages for one field did not seem like a useful solution, so I considered a tooltip for an error in formatting. This option would be dependent on the development team’s ability to identify this kind of error.

I then considered the brand’s voice and tone and moved forward with a less formal brand in mind. While the message could be friendly, it would still need to be clear and informative. The 40 character limit is a bit of a constraint, since there is no room to offer instructions.

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